While the color of your clothing on any given day doesn't usually play a significant role in the bigger scheme of things, it does today. Today, when you wear a red ribbon or a piece of red clothing you are indicating your support and awareness of one of the most dangerous diseases in the world. AIDS affects more than 44 million people worldwide and we need to unite in support so we can help fight this disease.
There are a thousands of campaigns around the world which are trying to raise awareness. Product (Red) is a great organization that was created by Bono and Bobby Shriver. This campaign has created a significant difference in the world and has generated an invaluable amount of awareness on the subject. You can find (Red) products at the Gap, Giorgio Armani, Motorola and more.
If you need a little bit incentive, listen to the words of one of the most influential music stars in the history of the world...
If you can't afford to buy the products, simply support the cause by wearing a red ribbon, t-shirt, hat, scarf or gloves. Any type of awareness will help, so give your support whether it hold monetary value or not.